The Game of Propaganda

“Every one of us is exposed to propaganda techniques every day. They’re designed to persuade us to accept ideas, buy propositions and products, or spur action. Parents and teachers use them to guide behavior. Advertisers and media sell us stuff. Religious leaders use them to inspire (and fill collection plates) and, of course, politicians rely …Read More

Story Factor ~ Annette Simmons

“People don’t want more information. They are up to their eyeballs in information. They want faith—faith in you, your goals, your success, in the story you tell.” ~ Annette Simmons, The Story Factor: Inspiration, Influence, and Persuasion through the Art of Storytelling The objective thinkers are looking for cold hard facts, bullet points, and numbers. …Read More