Story Factor ~ Annette Simmons

“People don’t want more information. They are up to their eyeballs in information. They want faith—faith in you, your goals, your success, in the story you tell.” ~ Annette Simmons, The Story Factor: Inspiration, Influence, and Persuasion through the Art of Storytelling The objective thinkers are looking for cold hard facts, bullet points, and numbers. …Read More